BRAND CAMPAIGN: MOVE TO ZERO

FOR NIKE'S 50TH ANNIVERSARY, THE COMPANY WANTED TO STATE ITS FUTURE GOALS AND ASPIRATIONS FOR 'MOVE TO ZERO' – NIKE'S EFFORT TO MOVE TO A CARBON-NEUTRAL SYSTEM OF MANUFACTURING. BUT HOW DO YOU SHOW WHAT DOESN'T EXIST YET? YOU BRIEF THE AMAZING ILLUSTRATOR ANGELA KIRKWOOD ON MAKING A VERSION OF 'SCHOOLHOUSE ROCK FOR SUSTAINABILITY' AND YOU GET NIKE CHIEF DESIGN OFFICER JOHN HOKE TO DO THE V.O.

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